ENGEE
Freelance and interims CCO / CMO in strategic Brand Conception.
As your Management Consulting Expert and Sparring Partner since 2000 I will help your Company
develop and grow b2b and b2c.
| EXPERT SPARRING PARTNER | CONSULTANT HANDS-ON | AGILE NETWORK | BUSINESS INNOVATION | CONCEPTIONER END-TO-END | BRAND STRATEGY | AMBIDEXTRICALLY SENSITIVE | MULTIPLE FOUNDER EXPERIENCE | CREATIVE DIRECTOR | ETHICS AND SUSTAINABILITY | SOCIAL IMPACT | EDUCATION KNOWLEDGE RESPONSIBILITY | CYCLE ECONOMY | WORKSHOP LECTURER | NARRATIVE DESIGN | CAMPAIGN DECLINED | MEDIA DEVELOPMENT | EXPERIENCE DESIGN | SENSE LIMBIC CONCEPTION | PRODUCTION MONITORING | ANALYSIS EVALUATION CONSULTING | PRODUCT DEVELOPMENT END-TO-END |
Expert Sparring Partner: I bring 24 years of international experience as analytical brand conceptiualist at group, company and start-up C-level. I am interested in efficiently mirroring processes, teams and managers in order to define and calculate goals, recognize and exploit opportunities. We will look at growth with AI and IOT from both an efficiency and philosophical perspective. Challenge me without obligation in an initial meeting.
Consultant Hands-On: It helps me to be familiar with mechanisms in politics and administration, as well as logistics and production, in order to ask the right questions and adopt the right perspective. This prerequisite enables me to provide you with the holistic and forward-looking advice that will be able to meet challenges even better. Feel free to text me below, and free first anamnesis will be yours.
Agile Network: ENGEE are the initials of Nikolas Gleber – that’s me. As freelancer, I am more agile and committed than an agency, but I have at least as much power. Thanks to my network, you won’t miss out on any part of a team, because I put it together at short notice and precisely for our joint project. Please contact me and let me tell you more about the advantages of working with a freelancer instead of an agency.
Economy Innovation: reinventing the wheel is still possible, but not necessary. Together we will find efficient micro-innovations for new customer acquisition, customer loyalty, unique selling points and general attention where the focus should be, exclusively. Hit me up if you are down to an initial non-binding brainstorming session.
End-to-end Conceptualist: From the initial company-screening and -analysis to concept, design and production, you will receive everything from a single source – saving you nerves, costs and quality losses. My freelancer-promise includes individualized, tailor-made, fast and efficient communication, as well as a binding sense of personal responsibility. Contact me for an instead non-binding vision and roadmap right away.
Brand Strategy: Use my extensive experience of many years, either for a brand design from scratch for your start-up or the careful refreshment of your company. Get your first impression through my eyes of how much caution and how much courage your cause would like, would need and would be able to take.
Ambidextrously sensitive: I handle the tried and tested with routine and confidence in order to make bold, innovative quantum leaps in the right place and to the right extent. Analysis and broad experience for optimal interpretation are the superpower to find and promote such opportunities with well-considered risks, which, possibly out-of-the-box, but not blindly, enable the certain advantage. Just as we would like to do in our non-binding initial consultation – get in touch below.
Multiple Founder: My lighthouse projects have made it into the media worldwide as innovative role models for relevant potential and resilient value perspectives in business. Anyone who has ever founded a company knows about the incredible amplitude of knowledge coming within. Reality based and fully informed, surprises become a rarity. Have you ever experienced a nasty surprise? Let me surprise you positively instead with a non-binding initial consultation and we take it from there.
Creative Director: When we work together, you can rely on me not to leave you alone after successful conception and strategy planning; I will provide you with comfortable and experienced support as your creative mastermind. Together we will achieve the best result for your company in terms of look & feel, all design categories and media sectors. Let me give you a first taste of my conceptual and aesthetic understanding without obligation – check in my requestionnaire.
Ethics and sustainability: The Süddeutsche Zeitung dubbed me the “star of green glamor” because I was already incorporating ethics and sustainability into my work for clients, projects and venture as a matter of course back in 2005. Unfortunately no common sense back then, but my own personal DNA, we fortunately are all further ahead today – but I still run this advantage. Look forward to my international network and knowledge from 20 years of proven pioneering. I would like to hear from you in a non-binding initial discussion about where your company stands, how you see it today and where you want to go.
Social Impact: The Club of Rome has declared the fight against social inequality as the main starting point for social, economic and ecological crises to be a top priority. I am sure you are already doing well. I will help you to find potentials and play them win-win, as well as to take further steps efficiently. Let’s talk about the nuances that make the difference between leadership credibility and shitstorm without any obligations.
Enlightenment Knowledge Responsibility: I help you to extract the promises of progress for society and employees within your company b2b, and to promote them in the brackets of employer branding and corporate social responsibility, as well as to position them in a brand-relevant way b2c.
Circular Economy: Renewable raw materials from sustainable environment systems, optimization of utilization and longevity of things, as well as their relevance are the most important building blocks of a sustainable, far-sighted and satisfying economy. My wealth of experience from several role model start-ups, assignments from 20 years of customer support, as well as global projects also can provide your company with rare insights, connections, trends and know-how. Treat yourself to an unbinding taste.
Workshop Lecturer: At universities such as TU /BWL (Berlin) and La CeSa /Communication (Bogotá), at conferences such as TechnoLuxury (Harpers Bazaar), Natur (Basel) and Denzlinger Wildtierforum (BaWü), in workshops for ZumTobel, Fleurop, Blumenbüro Holland, Lab44, Homecenter Real Estates…or with and for you and your team, I put together the best way of situational presenting and imparting knowledge, to inspire and engage. Request me on a non-binding chat about how joint workshops could be insightful, entertaining and co-creatively inspirational.
Narrative design: No plot – no party…no nothing. Don’t give away any potential at all. Tell a very clear corporate-, company-, brand- and product- story. I will help you to find or sharpen the lead narrative, sub-narratives or independent but related side-narratives for other markets. Together we will construct your story in a solid and clever way – clear and concise in content, image and emotion.
Campaign plaid smart: My aim is to develop a leitmotif that can be played on all channels and engages your customers with all their senses. You’ll be surprised how smart, remarkable and captivating this can be brought to life. Don’t go for scratching on the basics’ surface or even alienating stuff. Write to me for a first non-binding screening of smart limbic and playful campaigning.
Media Development: If you are bored with conventional media, I will make you proud with unexpected strategic concepts within all possibilities, thinking of scent, kinetics or sound. I’m also happy to work with traditional media in a non-traditional context. Let’s talk without obligation and I’ll tell you what I mean and why it’s no old hat at all.
Experience Design: After countless created and brought-to-life events, I can definitely say: I don’t do nothing less than a veritable added value, a reverberating wow-impression and real-moving emotions. It doesn’t have to be big or expensive to impress big time – it has to be clever, meaningful and endearing. I suggest we make an appointment and I’ll listen to your ideas carefully to deduct some bonding magic.
Senses Limbic Conception: In Marketing strategy I play all the senses and the limbic brain since 2000. The bold use of sound and art, scent and haptics, psychology and surprising partnerships have often been a crucial part of this. In campaigns, at trade fairs and at POS, on catwalks, on outer packaging and in product development. Book our first, no-obligation consultation in the form – it should have your own personal aha-effect.
Production Monitoring: After our processes in strategy, concept and design, I will happily direct you through production. I know my way around the bottlenecks of working with smallest craft businesses in Germany and the EU as well as the challenges of large-scale mass production in Turkey or China. Cultural differences and shipping peculiarities are also an important part of my experience to bring in. Write to me now and we’ll find out without obligation how extensive your planned project could become.
Analysis Evaluation Consulting: The main work is the thorough inventory and analysis of your company, market and competitors. I look for weaknesses and potentials, peel out character, identify peculiarities and the unique. Only then do we move on to the strategic concept for look & feel, mechanism strategy and product. We do this agilely in a sparring of small iterations, with constant results. Analysing, mirroring and empowering. You can make a request below for a non-binding initial consultation.
Product Development End-to-End: I will expertly help you conceptualize physical products or non-material things like event series, broadcast formats or services. Write to me if you see product and brand in an unconditional context with a lot of potential and we should exchange first thought without obligation.
ENGEE
Freelance and interims CCO / CMO in strategic Brand Conception.
As your Management Consulting Expert and Sparring Partner since 2000 I will help your Company
develop and grow b2b and b2c.
| EXPERT SPARRING PARTNER | CONSULTANT HANDS-ON | AGILE NETWORK | BUSINESS INNOVATION | CONCEPTIONER END-TO-END | BRAND STRATEGY | AMBIDEXTRICALLY SENSITIVE | MULTIPLE FOUNDER EXPERIENCE | CREATIVE DIRECTOR | ETHICS AND SUSTAINABILITY | SOCIAL IMPACT | EDUCATION KNOWLEDGE RESPONSIBILITY | CYCLE ECONOMY | WORKSHOP LECTURER | NARRATIVE DESIGN | CAMPAIGN DECLINED | MEDIA DEVELOPMENT | EXPERIENCE DESIGN | SENSE LIMBIC CONCEPTION | PRODUCTION MONITORING | ANALYSIS EVALUATION CONSULTING | PRODUCT DEVELOPMENT END-TO-END |
Expert Sparring Partner: I bring 24 years of international experience as analytical brand conceptiualist at group, company and start-up C-level. I am interested in efficiently mirroring processes, teams and managers in order to define and calculate goals, recognize and exploit opportunities. We will look at growth with AI and IOT from both an efficiency and philosophical perspective. Challenge me without obligation in an initial meeting.
Consultant Hands-On: It helps me to be familiar with mechanisms in politics and administration, as well as logistics and production, in order to ask the right questions and adopt the right perspective. This prerequisite enables me to provide you with the holistic and forward-looking advice that will be able to meet challenges even better. Feel free to text me below, and free first anamnesis will be yours.
Agile Network: ENGEE are the initials of Nikolas Gleber – that’s me. As freelancer, I am more agile and committed than an agency, but I have at least as much power. Thanks to my network, you won’t miss out on any part of a team, because I put it together at short notice and precisely for our joint project. Please contact me and let me tell you more about the advantages of working with a freelancer instead of an agency.
Economy Innovation: reinventing the wheel is still possible, but not necessary. Together we will find efficient micro-innovations for new customer acquisition, customer loyalty, unique selling points and general attention where the focus should be, exclusively. Hit me up if you are down to an initial non-binding brainstorming session.
End-to-end Conceptualist: From the initial company-screening and -analysis to concept, design and production, you will receive everything from a single source – saving you nerves, costs and quality losses. My freelancer-promise includes individualized, tailor-made, fast and efficient communication, as well as a binding sense of personal responsibility. Contact me for an instead non-binding vision and roadmap right away.
Brand Strategy: Use my extensive experience of many years, either for a brand design from scratch for your start-up or the careful refreshment of your company. Get your first impression through my eyes of how much caution and how much courage your cause would like, would need and would be able to take.
Ambidextrously sensitive: I handle the tried and tested with routine and confidence in order to make bold, innovative quantum leaps in the right place and to the right extent. Analysis and broad experience for optimal interpretation are the superpower to find and promote such opportunities with well-considered risks, which, possibly out-of-the-box, but not blindly, enable the certain advantage. Just as we would like to do in our non-binding initial consultation – get in touch below.
Multiple Founder: My lighthouse projects have made it into the media worldwide as innovative role models for relevant potential and resilient value perspectives in business. Anyone who has ever founded a company knows about the incredible amplitude of knowledge coming within. Reality based and fully informed, surprises become a rarity. Have you ever experienced a nasty surprise? Let me surprise you positively instead with a non-binding initial consultation and we take it from there.
Creative Director: When we work together, you can rely on me not to leave you alone after successful conception and strategy planning; I will provide you with comfortable and experienced support as your creative mastermind. Together we will achieve the best result for your company in terms of look & feel, all design categories and media sectors. Let me give you a first taste of my conceptual and aesthetic understanding without obligation – check in my requestionnaire.
Ethics and sustainability: The Süddeutsche Zeitung dubbed me the “star of green glamor” because I was already incorporating ethics and sustainability into my work for clients, projects and venture as a matter of course back in 2005. Unfortunately no common sense back then, but my own personal DNA, we fortunately are all further ahead today – but I still run this advantage. Look forward to my international network and knowledge from 20 years of proven pioneering. I would like to hear from you in a non-binding initial discussion about where your company stands, how you see it today and where you want to go.
Social Impact: The Club of Rome has declared the fight against social inequality as the main starting point for social, economic and ecological crises to be a top priority. I am sure you are already doing well. I will help you to find potentials and play them win-win, as well as to take further steps efficiently. Let’s talk about the nuances that make the difference between leadership credibility and shitstorm without any obligations.
Enlightenment Knowledge Responsibility: I help you to extract the promises of progress for society and employees within your company b2b, and to promote them in the brackets of employer branding and corporate social responsibility, as well as to position them in a brand-relevant way b2c.
Circular Economy: Renewable raw materials from sustainable environment systems, optimization of utilization and longevity of things, as well as their relevance are the most important building blocks of a sustainable, far-sighted and satisfying economy. My wealth of experience from several role model start-ups, assignments from 20 years of customer support, as well as global projects also can provide your company with rare insights, connections, trends and know-how. Treat yourself to an unbinding taste.
Workshop Lecturer: At universities such as TU /BWL (Berlin) and La CeSa /Communication (Bogotá), at conferences such as TechnoLuxury (Harpers Bazaar), Natur (Basel) and Denzlinger Wildtierforum (BaWü), in workshops for ZumTobel, Fleurop, Blumenbüro Holland, Lab44, Homecenter Real Estates…or with and for you and your team, I put together the best way of situational presenting and imparting knowledge, to inspire and engage. Request me on a non-binding chat about how joint workshops could be insightful, entertaining and co-creatively inspirational.
Narrative design: No plot – no party…no nothing. Don’t give away any potential at all. Tell a very clear corporate-, company-, brand- and product- story. I will help you to find or sharpen the lead narrative, sub-narratives or independent but related side-narratives for other markets. Together we will construct your story in a solid and clever way – clear and concise in content, image and emotion.
Campaign plaid smart: My aim is to develop a leitmotif that can be played on all channels and engages your customers with all their senses. You’ll be surprised how smart, remarkable and captivating this can be brought to life. Don’t go for scratching on the basics’ surface or even alienating stuff. Write to me for a first non-binding screening of smart limbic and playful campaigning.
Media Development: If you are bored with conventional media, I will make you proud with unexpected strategic concepts within all possibilities, thinking of scent, kinetics or sound. I’m also happy to work with traditional media in a non-traditional context. Let’s talk without obligation and I’ll tell you what I mean and why it’s no old hat at all.
Experience Design: After countless created and brought-to-life events, I can definitely say: I don’t do nothing less than a veritable added value, a reverberating wow-impression and real-moving emotions. It doesn’t have to be big or expensive to impress big time – it has to be clever, meaningful and endearing. I suggest we make an appointment and I’ll listen to your ideas carefully to deduct some bonding magic.
Senses Limbic Conception: In Marketing strategy I play all the senses and the limbic brain since 2000. The bold use of sound and art, scent and haptics, psychology and surprising partnerships have often been a crucial part of this. In campaigns, at trade fairs and at POS, on catwalks, on outer packaging and in product development. Book our first, no-obligation consultation in the form – it should have your own personal aha-effect.
Production Monitoring: After our processes in strategy, concept and design, I will happily direct you through production. I know my way around the bottlenecks of working with smallest craft businesses in Germany and the EU as well as the challenges of large-scale mass production in Turkey or China. Cultural differences and shipping peculiarities are also an important part of my experience to bring in. Write to me now and we’ll find out without obligation how extensive your planned project could become.
Analysis Evaluation Consulting: The main work is the thorough inventory and analysis of your company, market and competitors. I look for weaknesses and potentials, peel out character, identify peculiarities and the unique. Only then do we move on to the strategic concept for look & feel, mechanism strategy and product. We do this agilely in a sparring of small iterations, with constant results. Analysing, mirroring and empowering. You can make a request below for a non-binding initial consultation.
Product Development End-to-End: I will expertly help you conceptualize physical products or non-material things like event series, broadcast formats or services. Write to me if you see product and brand in an unconditional context with a lot of potential and we should exchange first thought without obligation.
